otherSunday, September 13, 20262 sources
Freia Beholder Kong Haakon
Freia, a Norwegian confectionery brand, has confirmed it will continue producing and selling the Kong Haakon candy without any name changes, despite the recent coronation of King Haakon VII. The decision maintains the product's historical branding and marketing strategy.
Freia announced that the Kong Haakon candy, a traditional Norwegian confection, will remain unchanged in name and packaging. The candy, which has been a staple in Norway for decades, will continue to be sold as it has been, with no adjustments to its branding. The decision comes amid the coronation of King Haakon VII, who is the current monarch of Norway. The candy's name, which references the former king, has been a point of discussion among consumers and historians.
Sources
IndependentAftenpostenSep 13, 04:59 PM
Freia beholder Kong HaakonKonfektesken Kong Haakon skal fortsatt produseres uten noen endringer i navnet, og den vil bli solgt akkurat som før.